The TELUS Baby Health app makes it easy to store your baby’s health history in one place so you can access it anytime, like at a doctor’s visit. Use the app to track important medical information such as growth, immunization, and milestones, and to hear helpful tips from weekly articles.
Client Overview
TELUS Health is a leader in telehomecare, electronic medical and health records, consumer health, benefits management and pharmacy management. TELUS Health solutions give health authorities, providers, physicians, pharmacists, patients and consumers the power to turn information into better health outcomes.
Challenge
TELUS Health aimed to drive digital health adoption among consumers in Canada and increase the availability of educational resources for new parents through the power of technology.
Solution
Get Real Health was tasked with creating a mobile health app that would assist new parents in tracking their baby’s health information from birth. Using both CHBase and InstantPHR, Get Real Health developed the TELUS Baby Health app. The app pushes important age-appropriate content to new parents and allows them to mark developmental milestones and track health information all in one secure platform. The app launched in tandem with a TELUS partnership with The Baby Box Co. where TELUS-branded Baby Boxes provide a physical safe sleeping space. The safe sleep space is available to all expectant and new parents through The Baby Box Co.’s educational platform upon completion of a course on safe sleep best practices.
Benefits
TELUS has empowered parents to be proactive about taking control of their children’s health information and managing it through a convenient app. This type of engagement helps keep parents informed and prepared when they interact with doctors, pharmacists and other caregivers, thus enabling the potential for better health outcomes overall. The app is offered nationally across Canada for free and is available in both English and French.
Features
- Growth tracker for height, weight and head circumference
- Immunizations record
- Medications record
- Allergy record
- Emergency contacts
- Personalized content recommendations as your baby grows
- Baby developmental milestones
Relevance
This is the first direct to consumer app developed by Get Real Health. This project showcases our product’s ease of use and broad appeal as there is no training involved even as it is rolled out country-wide.
“I can now control my failing memory by inputting information for my boys into the new TELUS Baby Health app”
– Lindsay Gallimore, Mother of four and Blogger